Full Job Description
Join Our Team as a Digital Content Strategist in Wausau, Wisconsin!
Are you a creative thinker with a passion for digital marketing? Do you thrive in a collaborative environment where your ideas can make a real impact? If so, we invite you to apply for the role of Digital Content Strategist at InnovateTech Inc., a premier company based in Wausau, Wisconsin. We are dedicated to crafting compelling content and driving brand engagement through innovative digital strategies.
About InnovateTech Inc.
At InnovateTech Inc., we blend creativity and technology to create cutting-edge solutions in the tech industry. Our dynamic team develops award-winning digital experiences that elevate our clients' brands and foster consumer connections. As a leader in the digital landscape, we are proud to be recognized for our commitment to excellence and our positive impact on the community.
Position Overview
As our new Digital Content Strategist, you will play a pivotal role in shaping our digital presence, driving content strategies, and enhancing user experiences across all platforms. You will collaborate with cross-functional teams to develop and execute content that engages, informs, and excites our target audience.
Key Responsibilities
- Develop and implement comprehensive digital content strategies aligned with company goals and brand messaging.
- Create high-quality, engaging content for various digital platforms, including blogs, social media, websites, and email campaigns.
- Analyze and optimize content performance using data-driven insights and industry best practices.
- Collaborate with marketing, design, and product teams to ensure a cohesive brand voice and messaging across all channels.
- Stay current with digital trends, emerging technologies, and content marketing best practices to enhance our outreach efforts.
- Conduct market research to understand audience needs and preferences to drive targeted content initiatives.
- Quality control for all outbound content to ensure accuracy, clarity, and alignment with Brand Standards.
- Manage the content calendar to ensure timely delivery of strategic content and campaigns.
- Represent the company at industry events, workshops, and conferences to position InnovateTech Inc. as a thought leader in content strategy.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in digital content strategy or a similar role.
- Proficiency in web analytics tools (e.g., Google Analytics, SEMrush) to track content performance.
- Strong writing, editing, and proofreading skills with a keen eye for detail.
- Knowledge of SEO best practices and experience implementing strategies to enhance organic reach.
- Familiarity with content management systems, social media platforms, and email marketing tools.
- Ability to work independently and collaboratively in a fast-paced environment.
- Excellent project management and organizational skills, with the ability to manage multiple priorities.
What We Offer
At InnovateTech Inc., we believe our team is our greatest asset. That’s why we offer competitive salaries, comprehensive benefits, and opportunities for professional development. Here’s what you can expect when you join us:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company match.
- Generous paid time off and holidays.
- Flexible work arrangements to promote a healthy work-life balance.
- Opportunities for career advancement and professional development.
- A dynamic and inclusive work culture where creativity is encouraged.
About Wausau, Wisconsin
Wausau is a vibrant and welcoming city located in the heart of central Wisconsin. Known for its beautiful parks, recreational opportunities, and rich cultural attractions, Wausau offers an excellent quality of life for professionals and families alike. Whether you enjoy outdoor activities, arts and entertainment, or fine dining, you’ll find it all in Wausau. Our community is known for its strong sense of fellowship and support for local businesses, making it an ideal location to foster your career.
Join Our Team at InnovateTech Inc.!
If you’re ready to take your career to the next level and work with a team of passionate individuals who are dedicated to innovation and excellence, we want to hear from you! Apply today to become our new Digital Content Strategist and help us shape the future of digital content at InnovateTech Inc.
How to Apply
Please submit your resume, a cover letter detailing your relevant experience, and your portfolio of previous work showcasing your content strategy successes. We appreciate your interest in joining InnovateTech Inc. and look forward to reviewing your application!